Don't Care Premium (Unisex Classic T-shirt)

Luxury attitude. Zero emotional investment.

“Don’t Care Premium” is what happens when top-tier style meets bottom-tier tolerance. Flashy script, bold detailing, skulls, smoke, cash, and chaos—this design doesn’t whisper indifference. It flexes it.

This isn’t basic apathy.
It’s upgraded.

The high-impact graphic blends street energy with unapologetic swagger, turning not caring into a certified lifestyle choice. You’re not ignoring the noise because you can’t hear it—you’re ignoring it because it’s beneath you.

Crafted from 100% cotton, this unisex classic t-shirt delivers a structured, confident fit that keeps sharp lines and holds its shape wear after wear. It sits clean on the shoulders and pairs effortlessly with layered streetwear or stands strong as a statement piece. Durable, breathable, and built for people who’ve mastered the art of selective attention.

Details that matter:

• 100% cotton

• Ash Grey is 99% cotton, 1% polyester

• Heather colors are 50% cotton, 50% polyester

• Fabric weight: 5.0–5.3 oz/yd² (170–180 g/m²)

• Open-end yarn for a sturdy feel

• Tubular fabric construction

• Taped neck and shoulders for added durability

• Double seam at sleeves and bottom hem

Please note:

• The White variant may appear slightly off-white due to fabric properties.

• Contains 0% recycled polyester

• Contains 0% dangerous substances

Designed for adults.
EU warranty: 2 years.
Meets EU requirements for flammability, lead, cadmium, phthalates, and formaldehyde levels.

Each piece is made on demand—reducing overproduction and keeping things intentional.

Care less.
But make it premium.